{"id":10157,"date":"2017-04-13T13:21:23","date_gmt":"2017-04-13T19:21:23","guid":{"rendered":"https:\/\/la-uno.com\/blog\/?p=10157"},"modified":"2017-04-13T13:21:23","modified_gmt":"2017-04-13T19:21:23","slug":"apple-se-prepara-para-darle-cuello-a-la-marca-itunes","status":"publish","type":"post","link":"https:\/\/la-uno.com\/blog\/2017\/04\/13\/apple-se-prepara-para-darle-cuello-a-la-marca-itunes\/","title":{"rendered":"Apple se prepara para darle cuello a la marca iTunes"},"content":{"rendered":"

\"\"<\/p>\n

Esta ma\u00f1ana, Apple hizo un cambio en la forma en la que se maneja el marketing de Podcasts. Desde ahora no se llamar\u00e1n “iTunes Podcasts” sino “Apple Podcasts”.<\/p>\n

El cambio fue oficialmente revelado por Apple, moviendo la marca mas en el camino que va Apple Music. Desafortunadamente, el cambio no viene con otra cosa mas que de nombre, aunque hay unos reglamentos sobre marketing<\/a> que se deben seguir.<\/p>\n

\n

It’s official: iTunes Podcasts is now @ApplePodcasts<\/a>. <\/span><\/p>\n

Podcasters, we’ve got a great new badge to help you promote your shows. \uf8ff<\/span><\/p>\n

Many podcasters have feared that Apple is neglecting podcasts, even though it created the entire industry when Steve Jobs introduced software for downloading digital audio shows to iPods back in 2005.<\/p>\n

<\/span><\/span>Apple\u2019s iTunes brand and software has been around since 1997. The software has become so bloated and cumbersome that many Apple fans are hoping the company kills the app. By moving sections like Apple Music and Apple Podcasts into their own brands, Apple is clearing a path to put iTunes out to pasture.<\/p><\/blockquote>\n

 <\/p>\n

 <\/p>\n

Source: Apple takes another step toward killing iTunes brand | Cult of Mac<\/a><\/em><\/p>\n

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<\/div>\n","protected":false},"excerpt":{"rendered":"

Esta ma\u00f1ana, Apple hizo un cambio en la forma en la que se maneja el marketing de Podcasts. Desde ahora no se llamar\u00e1n “iTunes Podcasts” sino “Apple Podcasts”. El cambio fue oficialmente revelado por Apple, moviendo la marca mas en el camino que va Apple Music. Desafortunadamente, el cambio no viene con otra cosa mas…<\/p>\n

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<\/div>\n","protected":false},"author":1,"featured_media":10159,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[50],"tags":[841,310,840],"class_list":["post-10157","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-apple","tag-apple-podcasts","tag-itunes","tag-podcasts"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/la-uno.com\/blog\/wp-content\/uploads\/2017\/04\/apple-music-itunes.jpg","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p529Uq-2DP","jetpack-related-posts":[{"id":9907,"url":"https:\/\/la-uno.com\/blog\/2017\/02\/27\/apple-lanza-nuevas-betas-de-ios-macos-y-watchos\/","url_meta":{"origin":10157,"position":0},"title":"Apple lanza nuevas betas de iOS, macOS y watchOS","author":"marco","date":"February 27, 2017","format":false,"excerpt":"Los desarrolladores han recibido tres\u00a0nuevas Betas por parte de Apple, iOS 10.3, watchOS 3.2 y macOS 10.12.4, justo una semana antes de su lanzamiento. 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La actualizaci\u00f3n puede ser descargada v\u00eda iTunes o en el mismo dispositivo a trav\u00e9s\u2026","rel":"","context":"In "Apple"","block_context":{"text":"Apple","link":"https:\/\/la-uno.com\/blog\/category\/apple\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/la-uno.com\/blog\/wp-content\/uploads\/2015\/09\/image.jpeg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/la-uno.com\/blog\/wp-content\/uploads\/2015\/09\/image.jpeg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/la-uno.com\/blog\/wp-content\/uploads\/2015\/09\/image.jpeg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/la-uno.com\/blog\/wp-content\/uploads\/2015\/09\/image.jpeg?resize=700%2C400&ssl=1 2x"},"classes":[]},{"id":10345,"url":"https:\/\/la-uno.com\/blog\/2017\/05\/31\/apple-podria-transmitir-estrenos-via-itunes-mientras-todavia-esten-en-cartelera\/","url_meta":{"origin":10157,"position":2},"title":"Apple podr\u00eda transmitir estrenos via iTunes mientras todav\u00eda est\u00e9n en cartelera","author":"marco","date":"May 31, 2017","format":false,"excerpt":"iTunes fue pionera en tener disponibilidad de las peliculas tan pronto como estuviera a la venta en DVD por all\u00e1 de 2008, cuando la renta\/compra de peliculas via internet no estaba tan adoptado como ahora. Pues Apple quiere llegar mas all\u00e1, al hecho de que seas capaz de ver la\u2026","rel":"","context":"In "Apple"","block_context":{"text":"Apple","link":"https:\/\/la-uno.com\/blog\/category\/apple\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/la-uno.com\/blog\/wp-content\/uploads\/2017\/05\/Theatre_Goer_Enjoys_a_Show.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/la-uno.com\/blog\/wp-content\/uploads\/2017\/05\/Theatre_Goer_Enjoys_a_Show.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/la-uno.com\/blog\/wp-content\/uploads\/2017\/05\/Theatre_Goer_Enjoys_a_Show.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/la-uno.com\/blog\/wp-content\/uploads\/2017\/05\/Theatre_Goer_Enjoys_a_Show.jpg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/la-uno.com\/blog\/wp-content\/uploads\/2017\/05\/Theatre_Goer_Enjoys_a_Show.jpg?resize=1050%2C600&ssl=1 3x, https:\/\/i0.wp.com\/la-uno.com\/blog\/wp-content\/uploads\/2017\/05\/Theatre_Goer_Enjoys_a_Show.jpg?resize=1400%2C800&ssl=1 4x"},"classes":[]},{"id":8712,"url":"https:\/\/la-uno.com\/blog\/2015\/12\/30\/the-beatles-llegan-a-apple-music-y-google-music\/","url_meta":{"origin":10157,"position":3},"title":"The Beatles llegan a Apple Music y Google Music","author":"marco","date":"December 30, 2015","format":false,"excerpt":"Hoy es un buen dia para los fans de \"The Beatles\" ya que la banda favorita del reino unido estar\u00e1 pronto en Google Music, Apple Music y otros servicios de streaming pronto. 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El sucesor del iPhone SE podr\u00eda llegar este a\u00f1o, de acuerdo a los nuevos rumores, los dise\u00f1os incluyen una parte trasera de cristal,\u2026","rel":"","context":"In "Apple"","block_context":{"text":"Apple","link":"https:\/\/la-uno.com\/blog\/category\/apple\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/la-uno.com\/blog\/wp-content\/uploads\/2018\/01\/iphone-se-x.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/la-uno.com\/blog\/wp-content\/uploads\/2018\/01\/iphone-se-x.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/la-uno.com\/blog\/wp-content\/uploads\/2018\/01\/iphone-se-x.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/la-uno.com\/blog\/wp-content\/uploads\/2018\/01\/iphone-se-x.jpg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/la-uno.com\/blog\/wp-content\/uploads\/2018\/01\/iphone-se-x.jpg?resize=1050%2C600&ssl=1 3x"},"classes":[]},{"id":9955,"url":"https:\/\/la-uno.com\/blog\/2017\/03\/01\/se-revierte-sentencia-en-la-que-apple-pagaria-533-millones-a-un-troll-de-patentes\/","url_meta":{"origin":10157,"position":5},"title":"Se revierte sentencia en la que Apple pagar\u00eda $533 millones a un troll de patentes","author":"marco","date":"March 1, 2017","format":false,"excerpt":"La batalla legal entre Apple y Smartflash, un troll de patentes por fin esta a punto de llegar a su fin al ser revertido el veredicto que requer\u00eda que Apple pagara $533 millones de d\u00f3lares a Smartflash. 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